This evolution will be humanized

By Nick Hall

This evolution will be humanized.

There is nothing not to like about this evolution:

nothing to pin, post, click, close, retweet, share or block,

because this evolution will be humanized.

People are more than points of data,

parts of a chart or pieces of pie

broadcast in complimentary colours

on a PowerPoint slide.

They’re not money in the bank,

ever truly converted,

continually consuming or willing to submit,

and getting in their face

does not buy you a place

in their hearts or their minds.

This evolution will be humanized.

There are no hacks for true devotion,

because loyalty costs more

than a points card or a pay cheque.

What sticks instead

is the emotional momentum

that comes from pleasing the people that matter,

moment-by-moment,

because what you say

is meaning less and less

by the minute.

Comments for this post are officially closed.

Welcome to the evolution.

Those of you familiar with the source of inspiration for this poem (The Revolution Will Not be Televised, by Gil Scot-Heron - 1970) may be tempted to put some bongos to this. I wrote this one night while working on ideas for Human, and must admit I feel even stronger about these words today than I did when I wrote them. I think that says something.