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Here you’ll find our musings on branding and customer experience topics as well as links to great articles and books written by other thought leaders in the branding and customer experience field.

Cover image for “Careful, your brand is showing”

Careful, your brand is showing

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Cover image for “If Employee Experience is the new Customer Experience, why isn’t anyone paying attention to hiring practices?”

If Employee Experience is the new Customer Experience, why isn’t anyone paying attention to hiring practices?

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Cover image for “Simon Hall Receives CCXP Certification”

Simon Hall Receives CCXP Certification

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Cover image for “Nick Hall interviewed by CBC”

Nick Hall interviewed by CBC

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Cover image for “Customer Service Inspiration”

Customer Service Inspiration

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Cover image for “Brand is all about Experience”

Brand is all about Experience

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Cover image for “Is Employee Experience the new Customer Experience?”

Is Employee Experience the new Customer Experience?

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Cover image for “Nick talks about 'Moments of Truth'”

Nick talks about 'Moments of Truth'

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Cover image for “Christine Reymer Receives CCXP Certification”

Christine Reymer Receives CCXP Certification

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Cover image for “Customer Experience: The Immutable You”

Customer Experience: The Immutable You

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Cover image for “2018 Customer Experience Trends”

2018 Customer Experience Trends

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Cover image for “B2B Companies Are Falling Behind in Customer Experience”

B2B Companies Are Falling Behind in Customer Experience

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Cover image for “The Peak-End Rule”

The Peak-End Rule

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Cover image for “Silo's and the Customer Experience”

Silo's and the Customer Experience

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Cover image for “Nick talks about Kickstart CX”

Nick talks about Kickstart CX

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Cover image for “The Emotional Foundation of Every Customer Experience”

The Emotional Foundation of Every Customer Experience

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Cover image for “Top 5 Customer Experience Skills for Frontline Staff”

Top 5 Customer Experience Skills for Frontline Staff

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Cover image for “Entire Films Captured in One Image”

Entire Films Captured in One Image

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Cover image for “Earthworms and Airlines”

Earthworms and Airlines

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Cover image for “Small Data by Martin Lindstrom. A little book with Big Impact”

Small Data by Martin Lindstrom. A little book with Big Impact

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Cover image for “Lamenting quality”

Lamenting quality

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Cover image for “I loved you, Mrs Morrison”

I loved you, Mrs Morrison

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Cover image for “This evolution will be humanized”

This evolution will be humanized

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Cover image for “Here's to the unsung heroes of the customer experience”

Here's to the unsung heroes of the customer experience

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Cover image for “Happy is not enough”

Happy is not enough

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